A new chapter for mayonnaise: the future is powder-based and sustainable

A white bottle of Hellmann's Mayonnaise in a refrigerator, with the label facing forward

Mayonnaise is a popular condiment in many homes, but did you know that its production and transportation have a significant impact on the environment?

We estimate that by 2022, Hellmann's will have produced more than 507 million bottles/jars of mayonnaise in the US, which equates to 83.1 million liters of oil shipped across the United States each year ¹ . This transport of oil - the main ingredient in traditional mayonnaise - contributes significantly to greenhouse gas emissions and air pollution.

Trucking of goods releases carbon dioxide into the atmosphere, contributing to climate change and global warming. The heavier the product, the more CO₂ is released.

However, we have found a way to make the transport of condiments such as mayonnaise (or aioli and tartar sauce) easier and therefore more environmentally friendly. A powder-based mayonnaise that eliminates the need to transport oil. This drastically reduces weight and environmental impact, allowing for more efficient and environmentally friendly transportation.

The ratio of powder to sauce is about 1 to 7.5, i. H. 100 grams makes 750 ml of sauce when mixed with water and oil. That corresponds to a weight reduction of 750%! (If you only talk about the powder. Most households have the water and oil with them)

If you're looking for a more eco-friendly yet tasty alternative, try this innovative mayo. Click here to taste the difference and make a positive impact on the environment.

#ShakeUpTheSauceIndustry

¹ In 2010, Hellmann's sold 400 million containers of mayonnaise. ( https://nypost.com/2011/09/17/hellmanns-mayonnaise-americas-best-selling-condiment/ ) The average growth of mayonnaise production in the US between 2018 and 2023 is around 2% ( https:// www.ibisworld.com/industry-statistics/market-size/mayonnaise-production-united-states/ )

Based on these data points, we estimated what Hellmann's produced in the year 2022

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